Contact Us
We want to make it easy for you to reach us. The following is a list of LCVA Team Members, our direct contact information, the industry segments we assist as your liaison, and our primary responsibilities. Please use this information when you need to contact us. When in doubt, contact your Partner Liaison or any of us and we will help direct your call.
Administration
President & CEO, Cheryl Kilday
703-771-2170 ext. 15, Kilday@VisitLoudoun.org
Cheryl is the spokesperson and leader for the LCVA. Cheryl oversees the performance management of the entire organization, its tracking, reporting, and results. Cheryl works for the LCVA Board of Directors, LCVA Team, and tourism industry partners to ensure that the tourism industry is getting support from local officials, businesses, and residents in order to thrive.
Contact Cheryl regarding:
- Policy issues
- LCVA leadership and the LCVA Board of Directors
- Regional programs
- Planning
- Grant opportunities
- Government relations
- Strategic alliances
- Film and Video Contact for movies, commercials, TV, etc.
Liaison to Industry Segments: County and Town Organizations, Airports, Individual Members
Director of Program Operations, Greg Harp
703-771-2170 ext. 14, Harp@VisitLoudoun.org
Greg oversees the operation of the physical facilities for the entire organization, is the key contact for vendors and purchasing, and supports the President & CEO and LCVA Board of Directors. He is also the initial point of contact for Partnership inquiries.
Contact Greg regarding:
- Accounts payable
- To host an LCVA meeting or event
- Information on LCVA meetings, educational/networking programs, and events
- Partnership dues, Partnership certificate and decal, and LCVA name badge
- Opportunities to bid on LCVA programs and services
- General questions about the LCVA
Liaison to Industry Segments: Business Services
Marketing
Director of Marketing, Jeremy Harvey
703-771-2170 ext. 18, Harvey@VisitLoudoun.org
Jeremy designs, directs, and implements the LCVA marketing program including the destination brand initiatives and the cooperative marketing programs. He also serves as staff participant on the Grant Review Committee.
Contact Jeremy regarding:
- Product development (new publications, promotions, campaigns)
- Tourism industry trends
- State and regional tourism promotion programs
- Design assistance for publications, websites, etc.
- Group leisure package and itinerary development
- Tourism Destination Strategy implementation
Liaison to Industry Segments: Wineries, Heritage Sites Consortium
Electronic Marketing Manager, Brian Jenkins
703-771-2170 ext. 21, Jenkins@VisitLoudoun.org
Brian maintains the LCVA websites, maintains the LCVA and Visitors Center databases, oversees the LCVA research program, and manages the Visitor Centers.
Contact Brian regarding:
- Questions or comments about our website concerning error messages and functionality
- Changes in your address or key personnel in the LCVA database
- Questions or comments about our direct mail pieces and publications
- Current research figures and occupancy trends
- Questions or comments about the Visitor Center
Liaison to Industry Segments: Restaurants, Recreation
Communications Manager, Janet Tamassia
703-771-2170 ext. 16, Tamassia@VisitLoudoun.org
Janet manages the content and design of LCVA publications, and manages all LCVA images, film and video, and graphics.
Contact Janet regarding:
- Updating your listing and contact information in LCVA publications including the Official Loudoun County Visitors Guide and the Official Tourism Website for Loudoun County, www.VisitLoudoun.org.
- Special event information to include on the website and in publications
- Use of Loudoun County images, LCVA’s 1-800 number, and the “Discover the Best of Virginia. Rediscover Yourself” logo in your marketing materials.
- Assistance with editing your brochures
Liaison to Industry Segments: Farms and Farmers Markets, Events, Performing Arts Organizations, Schools/Universities
Marketing Coordinator, Stacey Sexton
703-771-2170 ext. 20, Sexton@VisitLoudoun.org
Stacey coordinates all aspects of the marketing department activities.
Contact Stacey regarding:
- Industry familiarization tours
- LCVA's internet marketing efforts
- Travel publication and collateral inventory and delivery questions
- Logistics of film and video shoots
- Cooperative marketing and advertising opportunities
Director of Industry and Media Relations, Chris Geno
703-771-2170 ext. 17, Geno@VisitLoudoun.org
Chris manages the industry relations program including the cooperative sales and marketing enrollment, sponsorship opportunities, and advertising sales. Chris is also the contact person for local, regional, and national travel and lifestyle media, working to attract travel writers to visit and write about Loudoun County.
Contact Chris regarding:
- Sponsorship of LCVA events, including Annual Meeting
- Cooperative program enrollment
- Familiarization (FAM) tours for local, national, and international travel media
- Media-related inquiries, development of press kits, etc.
- Development of industry-related education programs
- Development of industry website
- FAM tour opportunities
- News and announcements for the LCVA industry eNewsletter
Liaison to Industry Segments: Media and Public Relations, Bed & Breakfasts
Direct Sales
Director of Sales, Jennifer Ritter
703-771-2170 ext. 13, Ritter@VisitLoudoun.org
Jennifer leads the sales team through strategic planning and market segment development, and participates in tradeshows on behalf of the LCVA and the destination. She generates sales leads for meeting facilities and accommodations in the association and government markets. Jennifer works with the industry to “book” the business and coordinates sales team activities and communication among sales professionals in Loudoun’s tourism industry.
Contact Jennifer regarding:
- Group sales to association and government meeting planners
- Sales leads and referrals
- Tradeshow participation opportunities in the meetings market
- Inclusion of meeting packages in sales kits
- Sales mission participation opportunities
- Site visits for meeting planners
Liaison to Industry Segments: Hotels, Conference Centers, Event Facilities
Sales Manager, Karin Johnson
703-771-2170 ext. 12, Johnson@VisitLoudoun.org
Karin is the key person representing Loudoun County in the amateur sports and religous markets as well as the education, fraternal, and tour and travel market segments.
Contact Karin regarding:
- Group sales to the motorcoach, AAA, and incentive travel markets
- Group sales to religous, education, and fraternal market segments
- Sales leads and referrals
- FAM tours for tour operators
- Site visits for meeting planners
Liaison to Industry Segments: Group Dining, Group Leisure Services
COMMUNITY SALES MANAGER, WENDY FERRIGNO
703-771-2170 ext. 24, Ferrigno@VisitLoudoun.org
Wendy works with the local community to generate overnight visitors through hobby/club groups. She is the key person for LCVA Membership renewals and updating and maintaining the LCVA database. Wendy also coordinates the LCVA's Auction and Annual Meeting.
Contact Wendy regarding:
- Membership opportunities and renewals
- Leads for hobby/club groups
- To request Membership labels
- Nomination forms for the LCVA Tourism Awards Program and any questions regarding LCVA Annual Meeting preparations
Liaison to Industry Segments: Retail, Business/Merchant Associations
Guest Services, Susan Kitchen
703-771-2170 ext. 19, Kitchen@VisitLoudoun.org
Susan concentrates on the social markets and generates sales leads for private event venues, accommodations, and services. Susan also serves as the inside sales coordinator assisting meeting planners when they call. Susan supports the entire sales team with group services and tradeshow planning.
Contact Susan regarding:
- Sales leads for weddings, social events, reunions, and family celebrations
- Service leads for weddings, social events, and family celebrations
- Guest activities, itineraries, and services for all markets
- Sales leads and referrals
- FAM tour participation opportunities for weddings
- To have a portable visitors center at your special event
- To use our display booth at trade shows and conferences
Liaison to Industry Segments: Group Services, Event Services, and Unique Venues
Visitors Centers Hosts
Visitors Center Hosts
703-771-2617 ext. 11, vchost@VisitLoudoun.org
Hosts staff the Visitors Center located at 222 Catoctin Circle SE, Suite 100 in Leesburg 362 days each year. They also staff a Visitors Center in the Town Hall in Leesburg on weekends and holidays. VC Hosts assist with staffing leisure and lifestyle shows, portable Visitor Centers at events, and other events as needed.
Contact Visitors Center Hosts regarding:
- Visitor information such as sightseeing, dining, shopping, accommodations, and special events
- When your event has a last minute change or cancellation – call them immediately!
- Specials you’d like visitors to know about
Special Projects
Marilyn Smith
703-771-2170 ext. 25, Smith@VisitLoudoun.org
Marilyn works part-time and assists with special projects, data entry, phone calls, research, and other activities of support. She also assists in the Visitors Center and at leisure and lifestyle tradeshows.
Location and Directions
Loudoun Convention & Visitors Association
Visitors Center and Program Offices
222 Catoctin Circle, SE
Suite 100
Leesburg, VA 20175
703-771-2170, 800-752-6118
Fax: 703-771-4973
Visitors Center Hours: 9am-5pm every day except Thanksgiving, Christmas, and New Year’s Days
Program Office Hours: 9am-5pm Monday-Friday; Closed on Government Holidays
Use Google Maps to find our location.